I explored typographic expression by creating a display font that captures and reflects the ornate culture of India. Specifically taking impetus from the country's architecture, the ancient art of henna painting, and Hindu iconography. The font is a collection of 26 majuscule forms that make up the English alphabet. Kalakari translates from Hindi to English to mean ornamentation.



AWARDS:
• Received 1st place in the 2009 AIGA Center for Cross-Cultural Design Competition
"While the notion of merging non-western motifs with the roman alphabet is not new, AIGA XCD was deeply impressed with the results of Beth Shirrell's project. The exquisite rendering of Kalakari, its clear and immediate application earned this entry high marks based on our criteria." Visit AIGA XCD.
• Received Gold in Graphis New Talent
• Selected as runner-up for the student design category in Creative Quarterly 17